Starting at the age of 16 , Marie Louise Klijn better known as Loeloe loved making bijoux and dreamcatchers as a hobby and selling them.
She then graduated and went off to college. With a passion in jewelry she chose an education in goldsmithing at Vakschool Schoonhoven an Applied Arts School for Gold and Silversmiths and watchmakers in the Netherlands. Unfortunately due lack of fine motoric skills she had to stop with this study after a couple of months and eventually stopped making bijoux and jewelry for a while.
Back in Curaçao she felt the need to create again. In the spring/summer of 2015 Lovelies by Loeloe started up again. Starting off with gained knowledge and some courses in silver metal clay, lapidary cutting and jewelry design taken at SilsArt in Sarasota.
Loeloe was still in college for her degree in marketing and communications until June 2017, while gaining 6 stockist in Curaçao, 1 in Bonaire and 1 in the Netherlands.
Lovelies by Loeloe is now a well known jewelry brand in Curaçao, but based in Rotterdam and continuously expanding with a focus on bracelets and necklaces for him and her made from handpicked precious stone beads.
With a passion in creating timeless and affordable pieces, I also hope to inspire positivity, connectedness and happiness above all.